We don't understand women

What we do understand is men. How they think, why they act like they do, what they like and how they feel when they find something that they really like. We also understand design. Exclusive and timeless design that feels just as right today as tomorrow as in ten years. We also understand the male love for accessories, whether it’s for their body or favourite possession is not important, it’s the feeling of fulfilment it gives that is important. We want all men to be able to get that feeling more often. at is why we are making accessories aviable at reasonable prices. By doing this we take design one step forward: Towards all men.

Whether you’re running for your first touchdown, waiting nervously outside the boardroom or if you’re trying to get the attention from that knock-out in the bar we will be there with you. We will be there showing your surroundings that you are a man of good taste and that you’ve clearly made a stand in wearing VIR Sthlm accessories. e statement is pretty clear to us: Why should beautiful timeless design be exclusively for those who fly private jets or own their own golf course?

Our promise

We want to give you a promise. Something that you can carry with you and feel that we always will stand for. VIR Sthlm is a design company with the man in focus. We are at the market to fulfil our mission: To make the man look more beautiful. As long as the product is signed VIR Sthlm can you be sure that it was designed and manufactured exclusive for men.

Our mission is simply to make the man look more beautiful!